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Social on Tap: November 2019 - Social ads made easier on Instagram and Snapchat. LinkedIn brings networking IRL

January 13, 2020

Social ads made easier on Instagram and Snapchat. LinkedIn brings networking IRL.

From social ads being made easier on Instagram and Snapchat to new networking features through LinkedIn, the ever-changing world of social media has new updates. Catch up on the latest news in our November Social on Tap!


  • Do you use IGTV on Instagram? Read here how Instagram is boosting exposure for content through this feature.
  • Instagram is testing a new process that categorizes your 'Following' list based on engagement with topics and listings. Read more here.
  • Creating Instagram story ads have been simplified with new templates found in Facebook's Ad Manager. Read all about it here.


  • LinkedIn engagement is booming. With each new update, reports are showing more and more user engagement. Read more here.
  • Networking made seamless. Learn how LinkedIn is making networking easier through the launch of 'LinkedIn Events'. Details here.


  • Introducing Facebook News! Discover general, topical, local and diverse topics, all being rolled out 2019/2020. Just one tap away, read all about it here.


  • Create ads on the fly with Snapchat's new Dynamic ads aimed at direct-to-consumer and retail brands. Read more here.

Be in the know. Here are the latest articles you need to read.

  • Get realistic about ROI - "Social Media and Digital Marketing requires a Marriage, not a One Night Stand". Read here how long term commitment is needed to have media marketing success.

Upcoming holidays to keep on your radar

  • November 8: National Cappuccino Day #CappuccinoDay
  • November 11: Veterans Day #VeteransDay
  • November 13: World Kindness Day #WKD
  • November 15: America Recycle Day #BeRecycled
  • November 17: International Students Day #InternationalStudentsDay
  • November 20: Universal Children's Day #UNChildrensDay
  • November 26: National Cake Day #NationalCakeDay
  • November 27: National Day of Giving #GivingTuesday
  • November 28: Thanksgiving Day #Thanksgiving
  • November 29: Black Friday #BlackFriday
  • November 20: Small Business Saturday #shopsmall

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