Social Media Services for Travel & Lifestyle Brands

With a passion for storytelling and with backgrounds in travel, hospitality and lifestyle, our in-house digital media team specializes in providing tailored social media strategies based on your needs. From community engagement and platform management, to social media counsel and influencer marketing, our team provides impactful and creative strategies that help bring your story to life through social media. We back up our work with analytical reports to keep ourselves accountable for the efforts we put forward.

Let our strategists bring your story to life to maximize your social media exposure. Leveraging our industry intel, trending themes, consumer travel behavior and platform best-practices, we will serve as an extension to your team to develop engaging and buzzworthy content for any of the following platforms:

Instagram | IGTV | Facebook | Twitter | LinkedIn | YouTube | Pinterest | TikTok

Influencer Marketing

Finding the right people to share your contentcan make or break your campaign. This is an art and science that our in-housedigital media team has perfected for our clients. Utilizing their vettednetwork of influencers, our team avoids the 'cookie cutter' approach toinfluencer marketing and instead provides a tailored campaign to drive trueROI.

Digital Marketing

Tapping into our agency partners, we can provide strategic advice surrounding your social media advertising efforts and manage your programs accordingly.

Capabilities & Services

Social Media Counsel & Strategy Support for Organic + Paid Social Media
Platform Management of Social Media Channels
Content Calendar Development
Engagement & Community Management

Customer Service Management (Through Social Media)
Trend-Spotting and Ideation
Re-branding & Re-Positioning of Social Media Channels
Channel Launches for Brands and Hotels
Tailored Influencer Marketing Programs

Analytic Reports
Competitor Audits
Social Media Training
Digital Marketing (Through Our Agency Partners)

Social Media Case Studies

PLATFORM MANAGEMENT + STRATEGY: HILTON ARUBA

For Hilton Aruba Caribbean Resort & Casino, our in-house Digital Media Team took over the day-to-day posting, content strategy for the social channels (Instagram, Facebook and Twitter), consumer engagement and customer service, an influencer marketing program, and a paid boosted post strategy for the resort.

F&B INFLUENCER COLLABORATION

In an effort to breathe new life into Ocean House’s Farm + Vine series and position the resort as an incubator for top culinary talent, the agency conceived a “Women + Wine” series, featuring four female chefs from around America. With a goal to drive sales and help the property be seen as approachable to a new generation of travelers, the Ocean House partnered with culinary influencer and cookbook author, Gaby Dalkin (@WhatsGabyCookin, 492K followers) to host an exclusive dinner in June 2019. The move would rely on Gaby’s engaged social network to fill the table and achieve success.

Platform Management + Strategy: The Driskill

For The Driskill in Austin, Texas, our in-house Digital Media Team worked on a 3 month project to oversee day-to-day posting and content strategy for the hotel’s social media channels (Instagram, Facebook and Twitter).

Taj Hotels Resorts Palaces & Safaris' Instameet

With a goal of infiltrating the luxury millennial market and growing Taj’s social following, LDPR identified a group of VIP influencers and photographers to journey through Rajasthan, India through the expert lens of Taj. Spanning a week across Mumbai, Jaipur and Jodhpur, the expert photographers captured content that showcased the what it looks and feels like to travel with Taj across one of the most vibrant destinations in the world.

Ocean House's Fondue Express Gondola

Within a month of its creation, LDPR was tasked to build social media and consumer buzz for the opening of Ocean House’s Fondue Express, a new Veuve Clicquot-inspired gondola pop-up restaurant that debuted in December 2018. LDPR coordinated a VIP preview with notable regional influencers and secured feature coverage in top media outlets, driving bookings and a sell-out status for the experience.

Briggs & Riley's #MyPursuitCase Campaign

Briggs & Riley is an innovative, high-end luggage brand that wanted to appeal to the next gen traveler. Lacking creative assets and original content to break through the noise of the landscape, LDPR established a compelling content strategy and influencer marketing campaign (#MyPursuitCase) to engage a global audience, tap into priority markets, define a social voice and aesthetic and create unique, interesting content true to the original Briggs & Riley brand that would be relevant for the modern business traveler.

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Client Testimonials

Ocean House, Rhode Island

Every time they deliver we raise the bar, and every time we raise the bar they manage to deliver. I cannot recommend them highly enough to any luxury hotel looking for world-class public relations representation.

Daniel Hostettler

Former Managing Director of Ocean House RI

Abercrombie & Kent

Our goal in using LDPR as our New York-based national PR agency was to expand our reach and frequency in luxury lifestyle media and launch a new product line, Extreme Adventures. Impressions in 2008 tripled with placements in the New York Times, Departures, Travel + Leisure, National Geographic Adventure, Elite Traveler, Men’s Journal, Vogue, InStyle and emerging social media such as Globarati, Gadling and Paradizo.

Pamela Lassers

Director, Media Relations

VisitScotland

LDPR are an extension of the VisitScotland team, consistently going above and beyond to help us achieve truly integrated activity resulting in a host of quality coverage through relationships with key media and brands. The team’s strategic guidance and ability to pivot in the face of the many challenges of 2020 has been invaluable. Their insights have undoubtedly informed our approach and elevated our work and will continue to do so as we navigate what the pandemic means for future travel.

Laura Mitchell

PR Manager

AMAN

The speed, enthusiasm, creativity and attention to detail that LDPR puts into everything they do is evidenced in the amount and quality of press coverage generated for our Aman properties. Their network of contacts is vast and they have a very positive and reliable reputation within the industry. They are very much an extension of my in-house team and a joy to work with.

Anna Nash

Chief Marketing Officer